Oppo have announced the launch of the Oppo A74 5G in South Africa. The latest in their A-Series, offers a smartphone that enables its users to balance technology with design, and extends on Oppo’s commitment to the South African market that wants want affordable, smart devices without having to compromise.
“Oppo A74 5G appeals to smartphone users that balance work with life and seek a mainstream design from a smartphone, but also pays attention to the details that enable users to extract the most value from a truly well balanced Oppo A Series phone in terms of tech and design,” says Liam Faurie, head of go-to-market and operations for Oppo South Africa. “Oppo A74 5G delivers a high-value device that enables you to live big and empowers your day.”
Oppo introduces for the first time locally, its All-day AI Eye Comfort, which allows for automatic screen colour and brightness adjustment dependent on the user’s surroundings. OPPO is dedicated towards investing in technology that creates AI to assist the everyday local better manage their schedules, such as the SuperVOOC charging available in their first premium offering launched in March, the Reno5 5G.
The specific specs
The A74 boasts an impressive 90Hz hyper-colour screen that enhances the display’s vibrancy which when coupled with its 90Hz refresh rate creates a smoother more immersive user experience. The A74 boasts an impressive 90.5% screen to body ratio, providing a sleeker design and seamless touch to (not sure about the wording on this one) screen interactions.
A single charge allows for multi-day usage, thanks to its impressive 5000mAh 18W fast charge battery, while the smartphone comes fitted with a 16 front camera and a 48MP rear camera with the ability to capture 108MP photos through software upscaling for creating photos from photos while retaining image clarity. Available in the seamless Fluid Black and with 6GB memory and 128GB storage, the A74 ups the ante on the everyday smartphone aesthetic.
The smartphone houses Oppo’s ColorOS, with Android 11 and Google App functionality, while fitted with the Qualcomm processing chip. This smartphone combines superior memory, becomes completely customisable to the user, and promises the ultimate smartphone performance.
The Oppo A74 5G retails at just R7 499.00 and is available for purchase and contracts from just R399 p/m at participating Vodacom and MTN stores nationwide. The A74 is an ideal fusion of world-class technology and high-end features, built into an aesthetic smartphone design at an affordable price.
With this latest addition, there are now five smartphone models available, including the tech giant’s first premium offering, the Reno5 5G which launched in March. Oppo now extends its offerings towards locals as they bridge the gap of the digital divide.
“South Africans are savvy tech users and understand exactly what it is that they want from a smart device. At Oppo we remain committed to developing technology that does more, costs less, and is still aesthetically pleasing,” concludes Faurie.